. STEP ONE Visit a retail shop in your vicinity and conduct research on the marketing mix policies below. STEP TWO Evaluate how the business applies the following marketing activities. Give a practical example of each activity: 2.1 Product policy, e. g. packaging and trade mark 2.2 Distribution policy, e. g. channel of distribution used 2.3 Communication policy, e. g. how the product is promoted and advertised 2.4 Pricing policy, e. g. what informs their pricing policy? ​

When cell phones were first entering the market, they were relatively large and reception was undependable. all cell phones were essentially the same. but as the technology developed, many competitors entered, introducing features unique to their phones. today, cell phones are only a small fraction of the size and weight of their predecessors. consumers can buy cell phones with color screens, cameras, internet access, daily planners, or voice activation (and any combination of these features). the history of the cell phone demonstrates what marketing trend?

Your sister is thinking about starting a new business. the company would require $375,000 of assets, and it would be financed entirely with common stock. she will go forward only if she thinks the firm can provide a 13.5% return on the invested capital, which means that the firm must have an roe of 13.5%. how much net income must be expected to warrant starting the business? a. $41,234b. $43,405c. $45,689d. $48,094e. $50,625

To increase sales, robert sends out a newsletter to his customers each month, letting them know about new products and ways in which to use them. in order to protect his customers' privacy, he uses this field when addressing his e-mail. attach bcc forward to