Business, 22.09.2021 03:20 jen4011

Which of the following statements is TRUE? A. When assigning weights and ratings in developing an IFE Matrix, focus on all competitors in the industry. B. When assigning weights and ratings in developing an IFE Matrix, focus on a narrow industry perspective. C. When assigning weights and ratings in developing an IFE Matrix, focus on the top three competitors in the industry. D. When assigning weights and ratings in developing an IFE Matrix, focus on a narrow industry perspective for strengths and a broad industry perspective for weaknesses. E. When assigning weights and ratings in developing and IFE Matrix, focus on a broad industry perspective.

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