You have just accepted your first job out of college, which requires you to evaluate loan requests at Eastwood National Bank. The first loan request you receive is from Richard Enterprises. Richard Tracy, the CEO, is requesting $105,000 and brings you the following trial balance (or statement of accounts) for the first year of operations ended December 31. What three accounts do you think should be relabeled for greater clarity? Richard Enterprises Statement of Accounts December 31 Cash $ 2,050 Billings Due from Others 15,070 Office Supplies 7,470 Trucks 36,370 Equipment 8,090 Amounts Owed to Others $2,850 Investment in Business 33,500 Service Revenues 73,650 Wages Expense 30,050 Rent Expense 7,330 Insurance Expense 2,400 Utilities Expenses 700 Miscellaneous Expenses 470 Totals $110,000 $110,000 The following items should be retitled for greater clarity: Billings Due from Others— Amounts Owed to Others— Investment in Business—

David burdick is the ceo of acme bubblegum, a successful public company. as one of the cofounders of the company, burdick has enjoyed speaking and writing about the success of acme bubblegum for several years. typically, he speaks at conferences or directly to the press, but recently, he has been blogging about his firm anonymously. specifically, he defended a recent advertising campaign that was unpopular among consumers and pointedly attacked one of acme bubblegum’s competitors. burdick deeply enjoys his anonymous blogging and believes that none of his readers actually know that he works for acme bubblegum.should burdick be allowed to praise his company’s performance anonymously online? should he be allowed to attack his competitors without disclosing his relationship with the company? how would you feel if the ceo of a company at which you shopped was secretly writing criticisms of his or her competition? how would you feel if you knew a writer for your favorite blog was actually closely involved in a company that the blog discussed? 1. define the ethical issue? 2. who are the primary stakeholders? 3. what are the possible alternatives? 4. how could you evaluate the ethical implications of the alternative actions (use appropriate decision rules)? 5. what action would you recommend and why?