Brigitte is a commercial lines producer and a CPCU. She works at the second largest insurance brokerage in the area. The largest brokerage has an agency agreement with ABC Insurance, a carrier that Brigitte's employer does not represent. Brigitte has heard unconfirmed rumors that ABC Insurance is slow to pay claims and provides poor service in terms of loss control. When Brigitte visits one of her larger accounts to discuss the client's upcoming renewal, the client advises Brigitte that he has received a quote from her competitor, ABC, and that it is significantly lower than what the client is currently paying. Brigitte quickly tells the client that ABC has a poor reputation within the industry for bad service and slow payment of claims. The client thanks Brigitte, and renews the policy. Required:
What best describes the application of Canon 7 of the Code of Professional Conduct as it relates to improving the public understanding of insurance?