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Business, 10.02.2022 08:30 taminazaka1

2. In each of the following situations, why are firms likely to benefit from vertical integration? a) A grain elevator is located at the terminus of a rail line. b) A manufacturer of a product with a national, brand-name reputation uses distributors that arrange for advertising and promotional activities in local markets. c) A biotech firm develops a new product that will be produced, tested, and distributed by an established pharmaceutical company.

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