In 2017, a marketing manager for new balance's minimus golf shoe needs to forecast sales through 2019. she begins with the known totals for 2016 and adjusts for positive factors like acceptance of new high-tech designs and great publicity, and for negative factors like the stagnant economy and predicted moves by the competition. this type of forecast is referred to as

1. how much money did selfridge spend on advertising before the store’s opening? 2. explain what shopping was like in london during the early 1900s. how does this differ from the modern shopping experience? 3. what was the role of a floorwalker in 1900s london? 4. what inspired selfridge to ensure that customers in his store could browse at their leisure? do you need the links to the video?