Because scarcity exists, any strategy for allocating scarce resources must address a) for whom to produce, what to produce, and which resources to produce. eliminate b) for whom to produce, how to produce, and what to produce. c) how to produce, and which resources to produce. d) when to produce which resources.

Coca-cola was primarily known for its core competencies in marketing, bottling, and distributing aerated drinks. however, with the success of gatorade, coca-cola developed competencies in the development and marketing of its own sports drink, powerade. which of the following is true of coca-cola? a. it is leveraging existing core competencies to improve current market position. b. it is building new core competencies to protect and extend its current market position. c. it is redeploying and recombining existing core competencies to compete in markets of the future. d. it is targeting the chasm between the early adopter and early majority market segment.