Advertising andpublicity are used to:
a. create awareness ofthe new venture
b. communicate withcustomers
c. promote theproducts
d. all of the givenoptions

d. All of the given options

Explanation:

Great question, it is always good to ask away and get rid of any doubts that you may be having.

Advertising and Publicity is used for many reasons.

Retail Companies use advertising and publicity to promote their products and in term increase sales of that product when it hits the shelves.

Meanwhile, other companies such as Law Firms use advertising and publicity create awareness for their law firm and communicate with customers over high profile case etc.

Therefore, the answer is all of the above.

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