Data for your client shows that more estimated total conversions are coming from mobile devices versus computers and tablets. how can you use this data to optimize your client's bidding strategy?
a. use target search page location to get your client’s ads to the top of mobile search page resultsb. set a mobile bid adjustment to increase bids for searches on mobile devicesc. set a mobile bid adjustment to decrease bids for searches on computers and tabletsd. use enhanced cost-per-click (ecpc) to increase bids that are likely to result in conversions from mobile devices

Explain the circumstances for which the interquartile range is the preferred measure of dispersion. what is an advantage that the standard deviation has over the interquartile range? choose the correct answer below. a. the interquartile range is preferred when the distribution is symmetric. an advantage of the standard deviation is that it increases as the dispersion of the data increases. b. the interquartile range is preferred when the data are not skewed or no have outliers. an advantage of the standard deviation is that it uses all the observations in its computation. c. the interquartile range is preferred when the distribution is symmetric. an advantage of the standard deviation is that it is resistant to extreme values. d. the interquartile range is preferred when the data are bell shaped. an advantage of the standard deviation is that it is resistant to extreme values. e. the interquartile range is preferred when the data are skewed or have outliers. an advantage of the standard deviation is that it uses all the observations in its computation. f. the interquartile range is preferred when the data are bell shaped. an advantage of the standard deviation is that it increases as the dispersion of the data increases.