How has technology fragmented the audience for sports and entertainment
commodities?

Technology has indeed made to audience of sports and entertainment increase rapidly.

Explanation:

Years passed, one will have to go to a sports stadium or an event center before he/she can access sports or entertainment.

But in recent years the introduction of internet has made every person who wishes to, to enjoy entertainment or sports in the comfort of his/her home or wherever he/she may find him/her self.

It has even given the opportunity for those who are not able to make time as and when the event is going on to watch or listen to it later.

The internet is one of the powerful tools that help individuals enjoy entertainment and sports across the world.

The invention of television and radio has also increased the ability for a sportsman or an entertainer to get more fans in just a short period of time.

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