In terms of the communication process, encoding is: group of answer choices a purchase decision by a consumer. a sales pitch recited by a salesperson. a social media network. the database manager finding a statistical oddity.

In terms of the communication process, encoding is:

a sales pitch recited by a salesperson

Explanation:

Encoding:

Encoding is a process in which we convert our thoughts and ideas into words so that they can be transmitted to the people.

The option which states that "a sales pitch recited by a salesperson" is encoding as the sales person is reciting the ideas and thoughts into words so that can be understood by the people.The option which states that "a social media network" is not correct as it is transmission medium.The option which states that "a purchase decision by a consumer" is not correct as there is not encoding involved here.The option which states that "the database manager finding a statistical oddity" is not encoding at all.

Malware, not sure what else would fit that description.