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What is the primary difference between a Marketing Information System (MIS) and a Decisions Support System (DSS)? a. Cost of implementation b. Ease of use c. The ability to produce standardized reports d. Access to information in a corporate database e. A DSS uses software that allows managers to more fully utilize available information to assist in making decisions.
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What is the primary difference between a Marketing Information System (MIS) and a Decisions Support...
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