Descriptive words can give writing
(crossword puzzle first letter c seven letters)

I believe the correct answer is content. When you use descriptive words, it helps the reader to create a 3-dimensional image of what is going on, how it feels to be there, and the overall mood of the setting. Using the descriptive words is the difference in a book and a story, and has a lot to do with keeping an audience engaged and interested.

I think the answer is context.
Descriptive words can influence the meaning and context greatly.