Read the excerpt from president kennedy's report to the american people. it ought to be possible, therefore, for american students of any color to attend any public institution they select without having to be backed up by troops. it ought to be possible for american consumers of any color to receive equal service in places of public accommodation, such as hotels and restaurants and theaters and retail stores, without being forced to resort to demonstrations in the street, and it ought to be possible for american citizens of any color to register and to vote in a free election without interference or fear of reprisal. it ought to be possible, in short, for every american to enjoy the privileges of being american without regard to his race or his color. in short, every american ought to have the right to be treated as he would wish to be treated, as one would wish his children to be treated. in the excerpt, president kennedy emphasizes his point most by using allusions to explain what equality is. anaphora to emphasize the lack of equality. connotation to create an emotional response to equality. metaphors to compare equality to things the audience knows.