Report on Opportunities for Market Entry (ROME) – The Check-in for this section is 11:00 p. m. on Sunday of Unit 8 (3-4 pages). The ROME builds upon the BEAR and asks students to assess the import and export prospects for MES-Sim regarding the target market. The critical issue here is whether MES-Sim can effectively conduct international trade activities with the target market as a new base of operations? Therefore, the ROME builds on the BEAR and requires a significant amount of analysis to develop recommendations.
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Report on Opportunities for Market Entry (ROME) – The Check-in for this section is 11:00 p. m. on Su...
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