George C. Wallace's political "genius" in 1968 was reflected in his ability to use . code words for racist views television more effectively than his opponents money from major corporate donors party organizers in door-to-door campaigning

George Wallace was a noted racist and appealed to voters who shared his racist opinions and beliefs.  Part of Wallace's "genius" was his ability to use coded racist language, language which highlighted his racist opinions and ideas yet couldn't easily be used to identify him as a flagrant racist to the public.

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immigrants from northern and western europe continued coming as they had for three centuries, but in decreasing numbers