I was a Portuguese nobleman who left Portugal in 1497, sailed around Africa, and reached India in May 1498. Who was I? A) Pedro Cabral
B) Ferdinand Magellan
C) Vasco da Gama

Keep these two main factors in mind when selecting type for your business communicationsthe audience influences type choice.there are good types and bad types.type should be easily read.when your message is important type selection doesn't matter