What does oba refer to?
a. it was the name of the people of benin.
b. it was the name of a benin trader.
c. it was the name of a benin brassmaker.
d. it was the name of the all-powerful ruler of benin.

Keep these two main factors in mind when selecting type for your business communicationsthe audience influences type choice.there are good types and bad types.type should be easily read.when your message is important type selection doesn't matter