When a charged cloud passes overhead , the goround below is charged by a deductionb electrificationc polarizationd induction

this allows people to make the best decision or pursue the best option. when alternatives are weighed using their advantages and disadvantages, the option whose disadvantages outweigh the advantages (based on a qualitative or quantitative analysis) are shunned while those whose advantages outweigh their disadvantages are pursued.  

c. magnitude and direction