Which of the following is true regarding persuasive messages?
a. most persuasive messages use the direct approach.
b. if you aren't well known and therefore need to rely more on the strength of your persuasive message than the power of your reputation, the indirect approach will probably be more successful.
c. if you are a highly regarded technical expert with years of experience, you might use the indirect approach in a persuasive message to top executives.
d. it is not important to limit your scope when crafting a persuasive message.
e. the most effective main ideas for persuasive messages are about the sender, not the receiver.