Is an unpaid form of promotion. it can have positive and negative effects on the recipient. for example, when you log onto cnn and read that four auto assembly-line plants are closing, it is not good news for our economy. however, on the same site, if you read about a company’s water recycling effort targeted toward good stream management, you are usually impressed.

Publicity

Explanation:

Publicity is an unpaid form of promotion.

Yes it can have both positive or negative effects on the recipient, The exam[le quoted here cleary talks about both aspects of publicity. How it affected negatively on one case (assembly-line plant) and how it affected positively on the other case( water recycling).

50% because no one is smart enough to relize that money makes the world go round and 99% of the earth hates donald trump the other 1% is the republicans go figure right

im sorry i wish i can but try google