Harry's caters to the clothing needs of men, manufacturing two different lines of fashion based on the purchasing power of its customers. one product line caters to the needs of affluent, middle-aged men, and the other line targets younger, up-and-coming professionals. harry's most likely segments the consumer market based on variables.
a. behavioral
b. geographic
c. demographic
d. universal
e. psychographic

c. demographic

Explanation:

Demographic variable: The demographic variable is defined as a variable that is being composed by the experimenter or the researcher to demonstrate the distribution and nature of a particular sample utilized through inferential statistics. In applied research and statistics, the demographic variable includes gender, socioeconomic measures, age, group membership, and ethnicity, etc.

In other words, the demographic variables usually involves personal statistics such as family size, income level, location, race, and educational level. It involves the study comprising the structure, size, and distribution of a given population, and temporal changes in the population in regards to birth, and death, etc.

In the question above, Harry segments the consumer market based on demographic variable.