The country-of-origin effect refers to
a. only the negative perception of firms and products...
Social Studies, 25.12.2019 20:31 smart1212
The country-of-origin effect refers to
a. only the negative perception of firms and products from a certain country
b. the positive or negative perception of firms and products from a certain country
c. the inherent disadvantages foreign firms experience in home countries
d. the inherent advantages domestic firms experience in their home countries
Answers: 2
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