The company has a public ethical policy and has been transparent with its operations. So, when he learns that the firm's star salesperson who earned millions of dollars for the company, falsified the numbers on a recent report, the CEO must decide whether to fire him. QUESTION 1: ANSWER ALL QUESTIONS

a) Outline the meaning of the term integrity in your own words and explain the need for integrity in business. Justify your answer.

b) Is firing the salesperson the right thing to do or should he be given a second chance? Explain your answer.

c) If the salesman is fired or resigns, who ethically owns the intellectual property rights for the Sales Matrix? Explain your answer.

d) What would be your ethical decision if you were the CEO?

Explain which ethical theory you would use to justify your decision.