Our minds use distinctive or cases of behavior as a shortcut to judging groups, often because these cases are more available in our memory.

In a publicly held corporation, - o stockholders rarely trade their stocks o stocks are not usually traded at stock exchanges o a large number of stockholders can buy and sell stock o family members are excluded from holding stock

Asociologist wants to study a culture that occurs in some women’s prisons: “state families,” in which individual prisoners take on certain roles within a group of like-minded prisoners. there is previous evidence that younger prisoners will use older inmates who play the roles of grandparents as a resource before they will turn to staff for and advice. the lieutenant in charge of a dorm of long-term prisoners offers to gather volunteers to speak to the researcher and also offers to vouch for the integrity of the researcher. the use of this staff is: a valid use of a statistical technique referred to “snowball sampling” wherein the inclusion of the first subject leads to the recruitment of another one subject.a useful tactic in obtaining a sample of prisoners who both meet the criteria and who will be honest with the researcher.wrong and is prohibited; subject selection needs to be free from intervention by prison authorities or prisoners.acceptable only when the researcher’s irb grants a special waiver.

Chris, a master at office gossip and innuendo, says, "we know we have a corporate spy someplace in the organization, probably on the management team itself. there is no evidence that it is audrey. in fact, she's too clean, if you know what i mean. somebody should fire audrey; she's got to be the spy." by making this argument chris is actually engaging in (a) an appeal to emotion fallacy (b) a straw man fallacy (c) an appeal to ignorance fallacy (d) circular reasoning (e) an appeal to the mob fallacy