is a term used by marketers to describe a desire to achieve some functional or practical benefit, as when a person loads up on green vegetables for nutritional reasons. a. exposure b. dissonance c. homeostasis d. utilitarian e. inertia

Utilitarian(answer  D)   is  the  term  used  by  marketers  to  describe  a  desire to  achieve  some  functional  or  practical  benefits.  Utilitarian  needs  motivate  some  people  which  emphasize  mainly  in  objective, tangible  attributes  of  products. Utilitarianism  holds  that  the  most  ethical choice  is  the  one  that  will  produce  the  greatest  good  for  the   greatest  number

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