What are two ways that you can be sure that your emotional appeals in a persuasive essay are helpful to your argument? by ensuring the appeals are worded as if you are an expert talking to novices and by overstating the emotions by ensuring that the appeals are based on logical facts rather than emotions and opinions by making sure that the appeals are written in conversational English and make you appear knowledgeable by making sure that the appeals are respectful of the audience and relevant to the topic