Acompany dealing in sports apparel and footwear is looking to advertise its products. at an upcoming sporting event, the company decides to pay a sum of amount to the organizers of the event to display the company’s ads at the event.

this marketing tool is called

Ithink its 1e100 but im not sure.

In line with other previous and contemporaneous proposals, in 1912 the meteorologist  alfred wegener  amply described what he called continental drift, expanded in his 1915 book the origin of continents and oceans and the scientific debate started that would end up fifty years later in the theory of plate tectonics.