The acmeville metropolitan bus service currently charges $0.88 for an all-day ticket, and has an average of 433 riders a day. the bus company is not earning a profit, but according to their contract with the city, they cannot cut the number of buses on the road. they must therefore find a way to increase revenues. the bus company is considering increasing the ticket price to $ 0.99 . the marketing department's studies indicate this price increase would reduce usage to 182 riders per day. calculate the absolute value of the price elasticity of demand for bus tickets using the simple percentage change method. round your answer to one decimal place.

In 2007, americans smoked 19.2 billion packs of cigarettes. they paid an average retail price of $4.50 per pack. a. given that the elasticity of supply is 0.50.5 and the elasticity of demand is negative 0.4−0.4, derive linear demand and supply curves for cigarettes. the demand equation is qdequals=nothingplus+nothing times ×p and the supply equation is qsequals=nothingplus+nothing times ×p.

Match the various steps in the creative process undertaken by the ad agency for developing the campaign for wpu, to the steps in young's model of the creative process.creative process in developing wpu's campaignyoung's modelafter intensive analysis of the data and several rounds of brainstorming, the agency executives decided to take a break from this project (the wpu campaign), and instead work on a different client's project before tackling the wpu project again.using a combination of animatics and storyboards, the ad agency conducted research with a representative sample of sixty target consumers to pretest the campaign theme and the creative execution.during a brainstorming session in the creative department, a copywriter's suggestion for a slogan for wpu was recognized as an excellent central idea that could drive the campaign for wpu.the account planning, account management and creative departments at the ad agency had a series of meetings and brainstorming sessions to discuss the creative brief and the results of all the primary and secondary research done with the target consumers.the account planning and the account management groups at the ad agency conducted primary research with a representative sample of the target segment and also studied secondary research data to gain insights required for the campaign development process.

With only a part-time job and the need for a professional wardrobe, rachel quickly maxed out her credit card the summer after graduation. with her first full-time paycheck in august, she vowed to pay $270 each month toward paying down her $8 comma 368 outstanding balance and not to use the card. the card has an annual interest rate of 18 percent. how long will it take rachel to pay for her wardrobe? should she shop for a new card? why or why not?