Ayoung couple living in rural west-central missouri heard about the closing of a local grocery store. although a small operation, it served a small community that would now have to travel another 20 miles to the nearest grocery store. with from a local realtor and banker, the couple purchased the store, remodeled it, and re-opened it. as new storeowners, they had to carefully watch cash flow. as their customer base began to grow, they began offering hot food, and hired others to with the operation. the economic benefit created in this story is called: