Recently a company brought a miniature version of its cereal bars to market. the nugget-sized product was very successful because it was not messy. another company then introduced a similar product under its own brand. mini-cereal bars are most likely in the stage of their product life cycle.

marketing strategies should be established before marketing objectives are decided. t/f

Which law would encourage more people to become homeowners but not encourage risky loans that could end in foreclosure? options: offering first time homebuyers tax-free accounts to save for down payments requiring all mortgages to be more affordable, interest-only loans outlawing home inspections and appraisals by mortgage companies limiting rent increases to less than 2% a year

When using various forms of promotion to carry the promotion message, it is important that the recipients of the message interpret it in the same way. creating a unified promotional message, where potential customers perceive the same message, whether it is in a tv commercial, or on a billboard, or in a blog, is called