Business, 23.10.2019 00:50 babycakez143

The sales department of a consumer products organization realized that its rivals were adopting new customer relationship management software to keep better track of their prospects. the director of the sales department decided it would also purchase the crm software to keep up with its rivals. this is an example of what type of force affecting business buying behavior? a) consumer forces
b) individual forces
c) environmental forces
d) organizational forces

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