Explain five advantages of transacting business through the internet

1.Potential Access to a Global Market:

The internet is an excellent tool for increasing the visibility of your business. The internet overlooks physical borders, thereby giving your products and services heightened exposure to a global audience. This can lead to increased sales, as your business offer reaches new markets that would otherwise be beyond your physical reach, especially if you are a small business owner

2.Reduced Marketing Costs:

With the rise of the internet, there has been a huge increase in various social media platforms. These platforms that are designed to connect people with one another become powerful, relatively low-cost marketing channels that can be utilized by both large and small enterprises. The internet means that you can put your products and services right in front of your target market without using the help of a formal marketing agency to do it for you, but at a much greater cost.

3.Reduced Building Overhead:

Many jobs and business functions can be performed online. This means that incorporating the internet into your business functions could open up an opportunity to have remote staff who can work from home, thereby reducing the cost of having an office building.

4.Automated Systems and Resource Sharing:

The internet has enabled a million and one ways you can make your life easier as a business owner. You can do your bookkeeping and customer service care online, and get bespoke solutions that automate how customers purchase your goods and services. In short, it can streamline processes while saving valuable work hours from performing tedious tasks.

5. Online Sales

Some people are too lazy or busy to drive all the way to your brick-and-mortar business to purchase something.Instead of leaving their house or cutting something from their schedule, these people like to purchase things online that will be delivered to their door.To get more sales, you want your business to cater to these people. Therefore, you want to allow people to be able to buy your services and products online.

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