As a rule, the stronger the collective impact of competitive pressures associated with the five competitive forces: a. the larger the number of competitive advantage opportunities for industry members.
b. the greater the number of industry key success factors.
c. the fewer companies that can achieve a competitive advantage via anything other than being the industry's low-cost leader.
d. the harder it is for the industry members to earn profits.
e. the stronger are the industry's driving forces.